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Profiting in the New Normal

Opportunities in Paper-Based Packaging Markets

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Growth Opportunities Increase During Economic Downturns

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How to Conduct a Thorough Market Analysis

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BDA focuses on helping paper and packaging companies in mature markets identify and implement growth plans. Our organization consists of a network of affiliated senior level industry consulting professionals with specialized functional and industry expertise. Our low cost / flexible organizational design provides you with access to the most knowledgeable and experienced industry professionals when you need them. Following are specific areas of expertise we can provide:

  • Growth strategy development and implementation
  • Business plan development (includes marketing, financial, operational, technology, and organizational plans)
  • Strategic planning, opportunity screening, business development, market assessments
  • Technical support services across all pulp, paper, and board segments
  • Market research, survey design, survey implementation, and research analysis
  • Packaging supply chain services (market, technical, cost)
  • Financial services including valuations, financial plans, and asset evaluations
  • M&A / due diligence support services
  • Process engineering and technology development services
  • Global market expertise including Mexico, South / Latin America, Asia, and Europe
  • Flexible film and synthetic substrate studies (markets, products, customers, suppliers, etc)


Product FocusMarket Focus/Expertise
Papers Marketing Support
  Kraft   Customer Service
  Nonwoven/Synthetic   Market Segmentation
  Packaging   Marketing Plans
  Printing   New Products/Services
  Publishing   Research
  Sanitary   Strategic Planning
  Specialty   Strategic Development
Paperboard   Value Propositions
  Boxboard Business Management
  Bristols   Benchmarking
  Clipboard   Business Plans
  Containerboard   Growth Initiatives
  Other   Joint Venture Development
  Specialty   M&A Support
Converted Products   Material Sourcing
  Bags   Optimization
  Corrugated   Strategic Alliances
  Folding Carton Process Improvement
  Labels   Brainstorming
  Laminated Paper/board   Cost Reduction Opportunities
  Printing Papers   Opportunity Identification
  Tissue   Organizational Design
  Tubes and Cores   Process Flow Charting
Consumer Products   Supplier Assessments
  Food Products Business Management
  Non Food Products   Due Diligence Services
  Packaged Goods   Expert Witness Testimony

Frank Perkowski

Frank Perkowski, President President and Certified Management Consultant (CMC)

Frank Perkowski is the founder of BDA and has over 25 years of diverse business experience in senior-level positions. For the past twelve years, Frank has been an industry-focused management consultant and has led / completed over 200 consulting engagements for a diverse group of clients. He has strong functional expertise in the areas of growth strategy development, marketing, business management, strategic planning, market research, and new business development.

Corporate experience includes senior management positions at Jacobs Consultancy, Riverwood International, Georgia-Pacific, James River, Ford Motor Company, Price Waterhouse, and Colgate-Palmolive. He is a Certified Management Consultant (CMC) with an MBA from Fordham University and BA with distinction from Yale University.

Primary affiliations include the Institute of Management Consultants, Institute of Packaging Professionals (IoPP), Consultants Council (IoPP), Tappi, Business Management Association, Society of Industry Leaders, DeMatteo Monness Consulting Organization, Vista Research, Science and Engineering Consultants (CECON), and The Yale Club of Atlanta (Officer).

Major BDA Affiliations

For projects requiring special expertise, BDA regularly draws upon the support of proven industry and functional experts to meet client needs. Some of these affiliates are listed below:

ExpertiseBDA Affiliates
Specialty Chemicals / Flexible Packaging Sharon Derbyshire, Principle, Contract Market Research. Sharon is an accomplished market researcher focused on the film packaging and specialty chemical industries. She has over 25 years of industry related experience spanning all facets of film and synthetic material markets from raw materials to the converting and usage of packaging materials. Sharon works with BDA on market research and analytical projects spanning film, synthetic, and paper substrates.
Packaging Supply / Optimization Kevin Saunders, Sales Director, Victory Packaging. Kevin and his packaging organization significantly reduces overall packaging costs and improves service by managing the supply of all packaging materials to the client's operation. Contact BDA for a free Packaging audit.
Coatings / Technologies Chuck Klaas, President, Klaas & Associates. Chuck is a recognized expert on coated, value-added, recycled, and a wide range of specialty papers, processes, and technologies. Chuck works closely with BDA on projects that involve these technical products and processes.
Operations / Process Optimization Bob Kinstrey, Director Process Technology, Jacobs. Bob is a recognized industry expert in the area of paper industry process technologies, operations, and technical requirements and developments. His 37 years of industry experience includes 22 years of experience in paper mill operations and 15 years of experience as a process engineer and consultant for engineering design firms.
Global Paper and Packaging Markets PIRA International. Pira has broad geographical and functional expertise in paper and packaging markets. Through our affiliation, BDA is able to access PIRA's resources in other parts of the world to provide total solutions to paper and packaging clients.
European Markets Andrew Rothwell, Principle, PendlePace, LTD. Andrew is an established industry consultant based in the UK with extensive operational, business, and market related experience in countries across Europe and Malaysia. He has worked with paper and packaging industry clients on projects involving a wide range of market analyses, product development, strategic, and investment issues. He provides BDA with access to information and expertise relating to these markets.
Chinese / Asian Markets Raymond Cui, Independent Consultant, China. Raymond is a Chinese native with extensive and broad business experience in the US, Canada, and mainland China. He is based in Beijing and works with BDA on projects that involve local market, company, and industry research, product and packaging material sourcing, translation services, and logistics / supply chain services. Raymond is fluent in both English and Chinese dialects.
South American Markets Fernando Mera, President of TradeLatin Group. Fernando and his team of professionals provides BDA with in market expertise on the paper industry and markets in South and Latin America. The TradeLatin organization is involved in providing a number of services to paper producers and industry suppliers involved in these markets.